Archive for July, 2010

Finding the Perfect Wedding Invitation Design …. Ponder This!

Most brides now use the internet to find that perfect invitation, or at least get ideas of what other brides have used.  With so many details and so little time, how do you find the right invitation for your very unique wedding? Here’s a quick checklist to think through when pondering what type of wedding invitation you want to go with. Stay tuned for our next article, which will run you through the Elements of a Perfect Invitation. Ponder this:

Having a good idea to most of these points will make the process much smoother when you sit down with your wedding planner or invitation designer. Call Atlas Designs today at 561.445.7630 or visit our site to see a gallery of designs our brides have loved. We’re at http://www.atlasdesigns.org/.  Our designs our unique, fresh, and custom tailored to every brides’ specifications.  Not a single invitation is identical to the next.  Our brides receive one-on-one service and designs that are uniquely, unquestionably theirs.

WHAT ABOUT YOU? How did you narrow down the myriad of invitations out there to the perfect one that will herald your event?  We’d love to get your comments.

Posted on July 22nd, 2010 by  |  No Comments »

A Review of the Home and Garden Party Income Opportunity

The Home and Garden Party company was originally founded in 1996 and was completely based on Christian principles. The company’s headquarters is located in East Texas. Each day, nearly 7000 orders are filled by over 300 employees. Steve Carlisle is the current CEO and Chairman of the company, while his wife Penny Carlisle holds the title of president. The company sells a variety of different products all from the comfort of your own home.
Their products range from home decorations and framed artwork, to dinnerware and bake ware, to candles, pottery and much more. Home and Garden Party currently has more than 28,000 Independent Designers, located all throughout the United States. As well, the company is a member of the Direct Selling Association.
The company gives the Independent Designers the opportunity to be their own boss. As an employee of the company, you have the ability to decide when and how much you want to work. An employee can keep their current job and work for Home and Garden Party for additional money. Or, if they choose, they can work for the company full time.
If the Independent Designers have families, they can easily work the parties around their family’s home life, sport schedules, etc. With the companies flexible work schedule, the number of hours worked is simply up to the employee. There is no experience required to become an employee. The company provides all of the training you will need to get started. Another advantage with this company is there are not quotas that must be met.
The Home and Garden Party company gives Independent Designers the potential to earn as much as 30-40% in commission as well as additional sponsoring bonuses. Consultants can also receive incentive trips and much more. If the Independent Designers are successful enough, they can also become owners of a PT Cruiser or Mercedes Benz as bonus incentives.
The company also offers the organizations the opportunity to sell their products as fundraisers. Schools, churches and youth groups can all sell products and a portion of the proceeds are returned to the organizations.
The owners of the company went with the name of Home and Garden Party simply to put a picture in your mind. They want you to imagine an informal get together that takes place in your home. Independent designers display attractive ideas and share ideas that will add interest and warmth to any home and while getting paid to throw a party.
The Independent Designers simply find a hostess, who will host the party in his or her home. Then, the Designer will come in and show a sample of the products currently being sold. Customers can browse through a colorful catalog and simply place an order through the hostess. As a hostess, you will receive a great deal of incentives for allowing the Independent consultant to come into your home and share the products.
What began as a vision has quickly grown into a major home business. People from all over the world are learning how they earn money from the comfort of their own home. With Home and Garden Party, Independent Designers are able to set their own hours, make some extra money, while at the same time enjoy what they are doing and make new friends.

Posted on July 20th, 2010 by  |  No Comments »

Soft Drinks: America?s Other Drinking Problem

Did you know that the average American drinks 192 gallons of liquid a year? That translates to about 3.7 gallons per week or 2 liters a day, and soft drinks average 28% of this amount. According to Beverage Marketing reports, “Carbonated soft drinks are the single biggest source of calories in the American diet, providing 7-9 % of calories.

Look at these alarming statistics from The National Soft Drink Association (NSDA), “Teenagers get 13 percent of their calories from carbonated and noncarbonated soft drinks” and “consumption of soft drinks is now over 600 12-ounce servings (12 oz.) per person per year. Since 1978, soda consumption in the US has tripled for boys and doubled for girls.”

Author and Nutritionist, Dr. Judith Valentine, writes that this phenomenon is rightly called, “America’s Other Drinking Problem.” Valentine warns, “Even [drinking] as little as one or two sodas per day is undeniably connected to a myriad of pathologies. The most commonly associated health risks are obesity, diabetes and other blood sugar disorders, tooth decay, osteoporosis and bone fractures, nutritional deficiencies, heart disease, food addictions and eating disorders, neurotransmitter dysfunction from chemical sweeteners, and neurological and adrenal disorders from excessive caffeine.”

You should know that the dangers soft drinks pose to good health and wellness lurk in two camps – the dangers of the ingredients of the drinks themselves, and the dangers resulting from the loss of the healthful drinks they push out of the diet — namely milk and water.

Are you aware that during 1977-78, boys drank twice as much milk as soft drinks, and girls drank 50% more milk than soft drinks, but that by 1994-1996, both boys and girls drank twice as much soda as milk? This alarming reduction in milk consumption results in a lower intake of necessary vitamins and minerals, and numerous report links soft drink consumption to a rise in osteoporosis and bone fractures. After conducting their own research, Pediatrics & Adolescent Medicine warned in June of 2000, “. . . national concern and alarm about the health impact of carbonated beverage consumption on teenaged girls is supported by the findings of this study.”

Not only can you develop health problems if you ignore milk for sodas, but if you drink sodas instead of water, you may experience unbalanced body systems, dehydration, weight gain, constipation, poor concentration, kidney stones, urinary infections, and even poor skin. You need at least 2 quarts of pure water a day for proper organ functions, proper absorption of vitamins, and efficient body system activity. Every system in your body, including your brain, depends on water to function.

Would you choose a drink labeled “Witches’ Brew” or “Liquid Candy”? Well, health experts have labeled soft drinks with these very names because they contain ingredients that contribute significantly to poor health.

Even though you may be relieved that high fructose corn syrup has mostly replaced much-maligned sugar, I have to tell you that syrup has its own dangers to health. It contributes to poor development of collagen, to copper deficiency, and to liver problems resembling those of alcoholics in animals on a high-fructose diet. In fact, Dr. Charles Best, the discoverer of insulin, claims that teenagers who consume too many soft drinks have cirrhosis of the liver similar to what develops in chronic alcoholics.

I’m sure you know that caffeine provides no nourishment, but did you know that it can stimulate the adrenal gland and can cause adrenal exhaustion, especially in children? It blocks receptor sites in the central nervous system, and, along with saccharin and caramel coloring, has a depressant action in the brain, heart, and kidneys. It also can cause constriction of the cerebral arteries, rapid heartbeat, high blood pressure, an excessive excretion of urine, and the release of adrenaline.

Are you aware that excess doses of caffeine can cause aggression, recklessness, shouting, swearing (as in road rage), and even fighting? Although we don’t recognize caffeine addiction easily or quickly, it does exist and missing usual doses leaves even the moderate user with sluggishness, unclear thinking, depression, and headache.

Do you love that “bite” that a cold soft drink has? That “bite” comes from phosphoric acid, which also pulls calcium out of the bones, leading to easily broken bones and later, osteoporosis. This acid (that can clean water and soap deposits out of your shower and even dissolves teeth) causes the body to waste its much-needed alkaline minerals (sodium, potassium, magnesium, and calcium) to neutralize the acid, thus causing related problems like colitis, heart disease, indigestion, and anemia.

That friendly and familiar red or perhaps brown soft drink can poses its own danger. Phosphoric acid leaches toxic amounts of aluminum from even the lined soft drink cans into the soft drink and right into your body, where it is deposited in brain and bone tissue, resulting in the same formations in brain tissue as seen in the brains of Alzheimer patients. This aluminum also contributes to bone loss, calcium loss, and osteoporosis.

A note to diet soda drinkers! Diet drinks contribute their own health issues; for example, they contain aspartame, which is a potent neurotoxin and endocrine disrupter. It can cause neuron destruction, emotional disorders, depression, and poor sleep quality, headaches, tinnitus, memory lapses, blurred visions, retinal damage, and even contributes to cancer.

As you can see, soft drinks pose numerous, often well-hidden, but serious, health problems to those who indulge regularly or excessively or who neglect proper intake of milk and water in their pursuit of soft drinks. Hopefully, you can also see that drinking proper amounts of milk and water helps to prevent a myriad of health problems and contributes to wellness and optimum organ and system functions.

Posted on July 20th, 2010 by  |  No Comments »

The Top 10 Soft Drinks Companies: Consumer drivers, SWOT analyses and format and flavor trends-Aarkstore Enterprise

This report profiles the leading players in the global soft drinks industry. In this report, the soft drinks industry is categorized as follows:

 Bottled water: sparkling flavored, sparkling unflavored, still flavored and still unflavored;Carbonates: cola diet, cola standard, fruit flavored carbonates, mixers and other carbonates;Concentrates: liquid concentrates and powder concentrates;Functional drinks: energy drinks, nutraceutical drinks, sports drinks;Juices: 100% fruit juice (from concentrate), 100% fruit juice (not from concentrate), fruit drink (0-29% juice), nectar (30%-99% juice) and vegetable juice;RTD tea and coffee: RTD tea and RTD coffee;Smoothies: dairy and fruit-based.

This report analyzes the global soft drinks industry in terms of market size (estimated based on on-trade sales), key drivers and resistors, trends and competitive positioning of top 10 players in the global soft drinks market. It includes profiles of the top 10 companies in the industry and includes a brief summary of other major players. The current ranking evaluates soft drink companies based on their performance using the following intelligence metrics:

Each company’s financial performance in the global soft drinks market;Each company’s growth strategies and major acquisitions and divestments in this market;Business-related strengths and weaknesses of the top 10 soft drink companies, and insights into the opportunities and threats facing them.

Key features of this report

•Market dynamics of the global soft drinks market during the period 2009-13. •Key market drivers and resistors.•Trends of the global soft drinks market. •Identification of the top 10 players in the global soft drinks market .•Performance of top 10 soft drink companies during 2004–08.

Scope of this report

•Learn from the strategies of the global soft drink companies to target future growth markets effectively, avoid their mistakes, replicate their successes and learn of the threats they face.•Benchmark your performance against the leading soft drink companies by comprehending their strategies.•Understand the major issues affecting the global soft drink market.

Key Market Issues

•Rising incidence of private label products : Recession has promoted the consumption of private label soft drink (due to lower prices) at the expense of branded non-alcoholic beverages.•Article 13 health claim regulation: Increase in regulatory compliances such as Article 13 of the European Food Safety Authority in Europe mandating all functional claims on food and beverages to be validated with scientific facts will restrict the development of new products in this category.•Health concerns: Negative health perception related to conventional soft drinks hinders the development of the industry.•Demographic changes in developed markets: Aging population may result in a decline in consumption of conventional soft drinks.

Key findings from this report

•Business Insights forecasts that the global soft drinks market will grow at a CAGR of 3.4% during 2009–13 to reach a total value of approximately $550bn in 2013.•Coca-Cola dominates the global soft drinks industry with sales of $31,944m in 2008, followed by PepsiCo ($15,609m) and Nestlé ($10,633m).•The aging population, rising health concerns and obesity epidemic is driving innovation in the health and wellness non-alcoholic beverages space.•All the top 10 companies have either forayed in to or expanded their presence in the functional drinks category to capitalize on the rising demand for the product.

Key questions answered

•What was the market size of the global soft drinks industry by value in 2008?•What will be the estimated market size of the global soft drinks industry during 2009-13?•What are the trends in the global soft drinks industry?•Who are the top 10 players in the market?

for more information,please visit:http://www.aarkstore.com/reports/The-Top-10-Soft-Drinks-Companies-Consumer-drivers-SWOT-analyses-and-format-and-flavor-trends-44822.html

Posted on July 18th, 2010 by  |  No Comments »

Elements of a Perfect Wedding Invitation – Part One

Choosing the Writing Style for your InvitationThe first important consideration in creating your invitation is to select the best writing style. There are three major options:Third-Person Formal – Use this for formal dinners, fundraisers, balls, galas, black tie affairs, and formal weddings.Semiformal – Use this for cocktail parties, dinner parties, big birthdays bashes, graduation invitations, bridal or baby showers, cool theme parties, and less formal weddings.Handwritten Notes – A great choice for very intimate or casual affairs including small birthday dinners, back yard barbeques, mothers day get togethers and housewarming parties.Composing the Right Wording for your InvitationThe right wording can make or break your invitation. It will also set the event’s tone and formality for your guests even before the event begins. Remember that your invitation is the first glimpse your guests will receive into the type affair you wish for it to be. Consider this:Formal – On the invitation, the hostess usually “requests the honor of your presence”, followed by the day of the week, date and the month spelled out, and the time and the place (i.e. “Sunday, the first of January/ two thousand and ten/ at half after six o’clock/ Sundy House, Delray Beach, Florida”). Engraved or raised print is the best choice with the formal invitation, typically written in an antique typeface. Consider, though, that laser printing and the myriad of computer fonts now available makes the formal invitation even more affordable for those on a budget. If you wish to go with the engraving but find it a little too pricey, consider the more affordable raised-print option of Thermography.Semiformal – Semiformal invitations do not have to adhere to the etiquette of a strict writing style. You may choose a variety of ways to create your invitation, from bordered, textured or patterned paper, and size of the paper can vary as well. Many brides and party planners are moving away from the traditional 5 x 7 style and going with fun square or tall shapes so their invitations stand out. When creating a semiformal invitation, incorporate the event’s theme to get guests on board and excited. Use ink and fonts that match the party’s theme and stationery such as pumpkins for a Halloween party, fireworks for July Fourth, engagement rings for a bridal shower, a baby stroller for the baby shower, grill utensils for a BBQ…you get the idea.Handwritten – The most important elements with handwritten invitations are the stationery and the legibility of the lettering. Make sure to choose beautiful stationary that really stands out, and either write very neatly or hire someone with excellent penmanship to write the text you’ve chosen. A calligrapher is a great idea for a truly beautiful and unique handwritten invitation.Getting Your Wording StartedOne of our favorite sites for invitation wording ideas is http://www.verseit.com/. You can browse by event type and get the idea juices flowing. And while you work on getting just the perfect wording, tune back into Part Two of our Elements Post coming soon, which will walk you through the tricky subject of working with a guest list and addressing your invitations.Don’t forget to check out the galleries at http://www.atlasdesigns.org/ for additional wording ideas.WHAT ABOUT YOU? Share your ideas for wording with our other brides.

Posted on July 18th, 2010 by  |  No Comments »

Celebrate Spring With a Garden Party

Have you been slaving away in your back yard and garden, planting those brilliant blooms and wonderful herbs? Why not show off your hard work and beautiful landscape by hosting a garden themed party. Spring is the perfect time to host a garden party regardless if your garden consists of a yard full or roses or a few window boxes of bright blooms. Use the spring season and colorful backdrop of the outdoors as an excuse to gather a few friends and have an enjoyable day in good company. Start by sending out an invitation. These can be as simple or elegant as your style suits. Even a handwritten note with a dried pressed flower enclosed would be wonderful. Regardless if you choose a formal, handwritten, or even online invitation- be sure to set the mood of your garden themed event by including floral designs or flowers themselves.
With typically pleasant weather, you can choose to host your party indoors or out (or maybe a combination of both). A Garden Party can be a bit fancy or completely laid back– up to you. However formal you choose to be, consider dressing up your decor a bit by using lacy table linens, real china, and of course lovely floral centerpieces. The use of formal table top décor does not require you have a formal sit down meal, rather, elegant décor can compliment your gorgeous spring blooms and laid back garden theme.
If your guests will also be hanging out outside (maybe in your.. uh hum.. garden area), make sure shade is plentiful. You can always set out beach umbrellas or canopies if your natural shade is minimum. If your guests will be outdoors in the evening, consider wrapping white twinkle lights around tree trunks for a little sparkle. Also, be sure to have places where guests can sit, stand, or lean both inside and out so that they are comfortable and freely move throughout your party spaces. Set out citronella candles on your outdoor tables just to avoid any insects pestering your party guests.
When deciding what type of food to serve, anything really goes. Try to keep your menu simple and seasonal like fresh green salads and hand held appetizers. Serve what is fresh meaning foods that are in season and available in your local area. Of course a refreshing cocktail would be appropriate as well. Apart from water, iced tea, and lemonade- mix up refreshing cocktails like mojitos which taste like spring with their fresh mint leaves. For dessert, place mini desserts out on a small table (indoors if it will be warm outside). Mini tarts, short bread cookies, and fresh fruit would be fitting for any garden party.
If you feel your guests might need to be entertained and want to offer an activity, organize a table where they can arrange blooms and make their own bouquets to take home. This will serve double duty as both an activity for your guests and a party favor for them to take home. Before your guests arrive, place several water filled vases in the middle of the table filled with different single stemmed flowers. Depending on the size of your garden, these can be flowers you have grown and plucked or fresh flowers from your local florists. Be sure to place ribbon, shears, and any other tool you would use to cut and arrange flowers. Let your guests know about the activity area and encourage them to enjoy making a bouquet sometime before they leave.

Posted on July 18th, 2010 by  |  No Comments »

The Top 10 Soft Drinks Companies: Consumer drivers, SWOT analyses and format and flavor trends

This report profiles the leading players in the global soft drinks industry. In this report, the soft drinks industry is categorized as follows: § Bottled water: sparkling flavored, sparkling unflavored, still flavored and still unflavored; § Carbonates: cola diet, cola standard, fruit flavored carbonates, mixers and other carbonates; § Concentrates: liquid concentrates and powder concentrates; § Functional drinks: energy drinks, nutraceutical drinks, sports drinks; § Juices: 100% fruit juice (from concentrate), 100% fruit juice (not from concentrate), fruit drink (0-29% juice), nectar (30%-99% juice) and vegetable juice; § RTD tea and coffee: RTD tea and RTD coffee; § Smoothies: dairy and fruit-based. This report analyzes the global soft drinks industry in terms of market size (estimated based on on-trade sales), key drivers and resistors, trends and competitive positioning of top 10 players in the global soft drinks market. It includes profiles of the top 10 companies in the industry and includes a brief summary of other major players. The current ranking evaluates soft drink companies based on their performance using the following intelligence metrics: § Each company’s financial performance in the global soft drinks market; § Each company’s growth strategies and major acquisitions and divestments in this market; § Business-related strengths and weaknesses of the top 10 soft drink companies, and insights into the opportunities and threats facing them.Key features of this report •Market dynamics of the global soft drinks market during the period 2009-13. •Key market drivers and resistors. •Trends of the global soft drinks market. •Identification of the top 10 players in the global soft drinks market . •Performance of top 10 soft drink companies during 2004–08.Scope of this report •Learn from the strategies of the global soft drink companies to target future growth markets effectively, avoid their mistakes, replicate their successes and learn of the threats they face. •Benchmark your performance against the leading soft drink companies by comprehending their strategies. •Understand the major issues affecting the global soft drink market.Key Market Issues •Rising incidence of private label products : Recession has promoted the consumption of private label soft drink (due to lower prices) at the expense of branded non-alcoholic beverages. •Article 13 health claim regulation: Increase in regulatory compliances such as Article 13 of the European Food Safety Authority in Europe mandating all functional claims on food and beverages to be validated with scientific facts will restrict the development of new products in this category. •Health concerns: Negative health perception related to conventional soft drinks hinders the development of the industry. •Demographic changes in developed markets: Aging population may result in a decline in consumption of conventional soft drinks.Key findings from this report •Business Insights forecasts that the global soft drinks market will grow at a CAGR of 3.4% during 2009–13 to reach a total value of approximately $550bn in 2013. •Coca-Cola dominates the global soft drinks industry with sales of $31,944m in 2008, followed by PepsiCo ($15,609m) and Nestlé ($10,633m). •The aging population, rising health concerns and obesity epidemic is driving innovation in the health and wellness non-alcoholic beverages space. •All the top 10 companies have either forayed in to or expanded their presence in the functional drinks category to capitalize on the rising demand for the product. Key questions answered •What was the market size of the global soft drinks industry by value in 2008? •What will be the estimated market size of the global soft drinks industry during 2009-13? •What are the trends in the global soft drinks industry? •Who are the top 10 players in the market?

To know more about this report & to buy a copy please visit : http://www.visionshopsters.com/product/3866/The-Top-10-Soft-Drinks-Companies-Consumer-drivers-SWOT-analyses-and-format-and-flavor-trends.html

Contact us:

Visionshopsters Ph : 91-22-40583020 Emailid: marketing@visionshopsters.com Website : www.visionshopsters.com

Posted on July 17th, 2010 by  |  No Comments »

Wading Through Wedding Invitation Etiquette

Invitations are the first glimpse your guests will have of the nature of your event. Your invitation sets the theme and mood for your wedding. When picking out styles of invitations you need to remember the invitation may be the only clue your guest will have in deciding how to dress, what to bring and what to expect of the grand affair you dream your wedding to be.Working with your Guest ListMake sure you count the addresses and not the guests when budgeting for your invitations. What special arrangements need to be made for your out of town guest? Should you send them their invitations earlier than local guests? The best thing to do is send your out of town guests a “save the date card” which contains information about the wedding as well as information about any special accommodations that have been reserved for them. This card should be mailed out as early as one year before the wedding so that your guests have time to plan and make flight reservations if necessary.Can I Invite Some Guests to the Wedding but not the Reception?Yes, this is perfectly acceptable. Your invitation can have a separate card used to invite special guests to the reception.Sending out your Wedding InvitationsWedding invitations should be sent out 6-8 weeks before the wedding. The response cards must always be sent with postage. Make sure you have the right amount of postage on the response cards. You should never assume you are putting the correct postage on your invitation. Take one of your completed invitations to the post office and have it weighed. The correct postage will ensure prompt delivery with no postage due. Enclosing gift registry cards with wedding invitations should never be done…your family can get the message out about where you are registered.Hand canceling your invitations is also a nice touch. It looks nicer and the envelopes tend to not get as damaged in the mailing process. Your local postal worker will frequently assist you with this. During the week mail gets set aside and sometimes misplaced so it best to mail invitations to your local guests on a Thursday. By doing this your guests receive them on a weekend and will be more likely to take the time to read and enjoy the invitation. Send invitations to out of town guests earlier in the week to allow for the extra mailing time. Always include your return address. This will guarantee that you know if your guest has not received their invitation.Tracking Your Invitation ResponsesOften one of the biggest headaches for brides is keeping tracking of who is coming, are they bringing a guest, are their kids tagging along, have they even responded? Atlas offers Invitation Tracking along with our design services. Your rsvp card would return to our office and we track every guest for you. You can receive daily or weekly reports of who is coming, who is not, and who you’re still waiting to hear from without the hassle of trying to keep track of it yourself.Is it Mandatory to send a Thank You, even though I spoke to them already?Yes, social etiquette says that you should always mail out a thank you note, regardless of if there was already a verbal thank you. A written thank you note should be sent out as soon as possible after receiving a gift. This is normally within 2 to 3 weeks of receipt. You do have up to about three months to send them all out.Contact Atlas today and let us take care of all the details of your invitation, envelope printing, and guest list tracking. Email us at contact@atlasdesigns.org or by phone to 561.445.7630. We look forward to helping you Design the Unique Moments of Your Life!

Posted on July 14th, 2010 by  |  No Comments »

Be A Reigning Women In Garden Party Dress

Garden party as name itself tells is an occasion that takes place somewhere outside. It can be an engagement party, tea party etc. If you are going out in afternoon, definitely you will want to wear something that will allow air to pass in. Thus whenever heading for a garden party, wear that keep you cool as well as enhance your appearance.

 

Garden party dresses are mostly made of light weighted fabrics, so as to let you remain cool. Not only this, even colors used in its making are also light like white, pink, yellow, red etc to give soothing effect. These colors greatly complement the flowers in the garden. Simplicity is the greatest formula that perfectly fits garden party dresses. No need to be much dressiest. Mostly dresses worn in are either semi formal or formal.

 

First of all when invitation comes your way, find out whether it’s formal or informal occasion. Then decide on the dress. There are various choices in formal and informal dresses both. If it’s a formal occasion go for the suits, two-piece dresses etc. And if it’s an informal occasion you can be lil dressy in it. Floral design is much famous; better go for it.

 

Garden parties dresses are made of elegant, expensive fabrics. But the style and cut should be simple. Styles of garden party dresses intromit sleeveless dress, loose fitting dresses, handkerchief style dresses, bias-cut dresses, full-skirted dresses, strapless dresses, halter dresses, empire waist dresses, black dresses, cocktail dresses, red dresses, pink dresses, party dresses, knee-length dresses, off the shoulder full-length dresses and so on.

 

Ease and comfort are two shibboleth highly associated with garden party dresses. Buy an outfit that provides both. You have to prepare yourself to stand throughout the party as it’s going to be held in garden. Thus may be no sitting arrangement will be possible.

 

Weather is also a very important point to be thought on. If weather is warm, then consider wearing a dress made of lighter material and flowing silhouette. If weather is chill, go for heavy fabric dresses. On this point think more about you rather than being fashionable.

 

Give equal importance to shoes also and think considerably while selecting it. Avoid wearing high heels if the place for the garden party is grassy or moist. High heels will get stuck in the ground, thus will create problem for you. Also has the risk of falling in it. In such a condition wear sandals or shoes with block or no heels.

You need to search for garden party dresses in high-end shops, boutiques and online stores. If your choice is floral designed dress, sheath dress, halter dress with a fitted bodice and flowing skirt, you can never go wrong, as it’s a perfect choice for garden party. Pair your dress with cute sandals and a big hat and you are all set for the party.

Posted on July 14th, 2010 by  |  No Comments »

Vision Shopsters: Innovations in Soft Drinks: Opportunities in detox, anti-energy and appetite suppressing drinks

Soft drinks are non-alcoholic, carbonated as well as non-carbonated beverages and can be classified into seven categories. The global soft drinks market was valued at $479bn in 2009 and is projected to grow at a CAGR of 3.1% to reach $556bn in 2014. In Western Europe and the US, the soft drinks market is fairly matured, registering a moderate growth rate. Emerging markets such as Russia, China, Brazil and Mexico will play critical role in the development of global soft drinks industry due to rise in purchasing power of middle class population and investment in food and drink supply chain infrastructure. Naturally functional and indulgence are the emerging trends in innovation and NPD in soft drinks market. Ethical concerns are driving innovation and NPD in packaging material and technologies. The report contains a summary of the important and novel soft drinks launched between 2006 and 2009 as reported by Product Launch Analytics, an in-house database of new product launches in fast moving consumer goods. This report analyzes market data on the value growth of the soft drinks market. Innovation and NPD are analyzed by region and category and emerging market trends are illustrated in the report. Moreover, this report enables manufacturers to identify the emerging trends and growth opportunities in soft drinks. Key features of this report • Dynamics of the major soft drinks markets during the period 2009–14. • Key trends, market drivers and resistors to the growth of global soft drinks markets. • NPD and innovation trends in the major soft drinks markets based on the analysis of growth in major categories and sub-categories. • Analysis of innovative new soft drinks launched between 2006 and 2009 from the data sourced from Product Launch Analytics.Scope of this report • Predict future growth areas in soft drinks based on this report’s forecasts to 2014 of market value by category and sub-category in Europe, North America and Asia-Pacific. • Identify key trends that are shaping the soft drinks market and examine the key market drivers to 2014 detailing trends in innovation, packaging and product tags. • Improve the targeting and effectiveness of your NPD strategy using this report’s analysis of products launch data of over 6,000 product launched between 2006–09. • Learn from the NPD and innovations in the global soft drinks markets to replicate their successes effectively in the future growth markets.Key Market Issues • Health claim regulations – The implementation of Article 13 health claim regulations in EU may adversely impact innovations and NPD in soft drinks, as manufacturers will need to bear additional expense for scientifically proving the health claims before launching a new product in the market. • Health concerns in carbonates – Consumption of carbonated soft drinks containing HFCS is directly related to health problems such as obesity and diabetes, which is a primary reason for their declining sales in the developed markets such as the US. Soft drinks manufacturers are therefore required to add low calorie sweeteners such as stevia and fortify their products with vitamins and minerals to position them as ‘good-for-health’. • Consumers saying ‘no’ to artificial additives – Artificial ingredients such as such as aspartame (artificial sweetener) may cause certain cancers while some permitted artificial colors are associated with hyperactivity and diseases such as ADHD among children. Not only food and drugs authorities, but also consumer groups in the developed markets such as the US and the UK are largely discarding food and drinks containing artificial additives and instead demanding ‘All Natural’ products. • Biodegradable packaging – The soft drinks manufacturers rely heavily on recyclable but non-biodegradable PET bottles. But they are facing regulatory pressure for using biodegradable material in their product package. This shift will increase operating cost of manufacturers and create pressure on their margins. Key findings from this report • Asia-Pacific recorded the highest number of product launches (growing at a CAGR of 9.0% during 2006–09) with a share of 33.8% in NPD globally in 2009. Asia-Pacific ranks second only to North America with 31.0% of soft drinks launches made in Asia-Pacific classified as innovative in 2009. • The 100.0% fruit juice (not from concentrate) will register the highest growth among all soft drinks sub-categories during 2009–14 driven by an increase in consumer preference for natural drinks for their high level of antioxidants and freshness. • Of all the innovative products launched through 2006–09, 75.3% were innovative in terms of formulation and only 12.3% were innovative in terms of positioning. Health/wellbeing continues to be a key driver of formulation launches. • Bottles have been commonly used for packaging purpose in soft drinks industry through 2006–09, accounting for a share of 41.0% in all the new launches made globally in 2009. The use of cans as a packaging format in soft drinks has declined ever since the advent of PET bottles. • Among the top 20 tags, private label registered the highest increase in share in 2009, about 2.5 times (2.6 percentage points) over 2006 partly led by recession with consumers trading down and spending more on off-premise consumption. Moreover, own label manufacturers are strategically enhancing the ubiquity of their beverages by penetrating fast food and garage forecourt chains.Key questions answered • What are the key drivers and resistors to the growth of global soft drinks markets? • What key consumer trends are driving NPD and innovations in soft drinks? • What are the key growth opportunities within the soft drinks market? • What was the market size of the global soft drinks market by value in 2009 and what will be the market size of the global soft drinks market during 2009–14? • Which soft drinks categories and sub-categories will achieve the highest value growth during 2009-14?

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